Case Studies

We provide in-depth investigations to explore the causes of underlying principles.
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Webinars

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Thoughts

We have a curated collection of sources of information and similar resources.
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SERVICES

Research Matters Harare  are your professional research partners for all your market research requirements. For years, we’ve specialized in offering actionable market research solutions and real-time data through various statistical and scientific methods. Our flexible delivery formats include infographics, which help clients leverage the relevant data for various marketing decisions. Our services include:

Customer satisfaction assessment

Our research team specialises ingetting insights from your customers to gauge their level of satisfaction with your products and services and establish opportunities for growing your customer reach.

Commercial Due Dilligence

Industry Risk Assessment

We empower businesses to make the best capital and resource decisions while balancing compliance requirements. This helps mitigate risks and protects the client’s sensitive data.

Market Opportunity Assessment

Our research team assesses opportunities in new and existing markets to give businesses the information they need to expand operations and accelerate growth.

Market Entry Advisory

Our research team specialises in providing market-specific advisory support, notably for market entry and assisting businesses in mitigating risks and implementing strategic decisions.

Market Segmentation Analysis

By following sophisticated research methodologies, we reveal key findings that can be leveraged to shortlist prospects, segregate customers into distinct target segments, and reduce unproductive focuses.

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We garner insights from the latest information gathered from across the globe to answer all your questions through our well-crafted, customized solutions.

    WHY RESEARCH MATTERS

    On the strength of our data management and data handling technologies, we can launch quantitative jobs quickly.
    We have full capabilities in all major Zimbabwean cities, and have experience conducting research in Zimbabwe and internationally using native speakers.
    Through our network of research associates and a strategy which involves infusing locals into our research project teams, we can conduct market research in different languages.
    We will tailor our research methodology and approach to you.
    With our recruiting expertise and in-house databases, we can help you conduct market research on difficult-to-reach niche audiences.
    No matter the research project at hand, Research Matters will deliver. Our team of highly qualified specialists has extensive experience conducting regional, national, and international studies for both public and private sector clients

    FACTS

    10
    And More Years
    76
    Successful Projects
    45
    Clients Across Southern Africa
    8
    Highly-skilled Analysts

    LATEST INSIGHTS

    THOUGHTS

    The importance of using an evidence-based approach to deliver commercial advantage
    July 12, 2020

    The importance of using an evidence-based approach to deliver commercial advantage

    How can you use market research to improve business?
    brianadmin
    June 10, 2024

    How can you use market research to improve business?

    3 Critical Audiences for a Brand Positioning Study
    brianadmin
    July 18, 2021

    3 Critical Audiences for a Brand Positioning Study

    The Metaverse: A Playground or Payground?
    brianadmin
    June 25, 2024

    The Metaverse: A Playground or Payground?

    TESTING NEW PACKAGING – TEN STEPS TO ACTIONABLE INSIGHTS
    December 16, 2019

    TESTING NEW PACKAGING – TEN STEPS TO ACTIONABLE INSIGHTS

    Customer Satisfaction Index
    September 2, 2020

    Customer Satisfaction Index

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